Sham Desaur
I design products
that drive impact.
grab
Reducing cancellation rates for an instant peer to peer courier service
See Case Study
Tier mobility
Designing a loyalty scheme and optimising with data & user research
See Case Study
Tier mobility
Creating travel passes to increase ride volume amongst power users
See Case Study
noor bank
Customer journey maps to reimagine the private banking experience
See Case Study

Grab

Reducing the cancellation rate for an instant peer to peer courier service

See case study

tier mobility

Designing a loyalty scheme and optimising with data & user research

See case study

tier mobility

Creating travel passes to increase ride volume amongst power users

See case study

noor bank

Customer journey maps to reimagine the private banking experience

See case study

Skills
I am experienced in end-to-end product design, utilizing design thinking to develop effective & impactful UX/UI. My approach is evidence based, relying on data & continuous discovery to inform,  iterate & refine my designs.

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User research
Workshops
Design sprints
Product Strategy
UX Design
Prototyping
Testing
UI Design

About me

Always curious

Learn more about my background, design philosophy and hobbies such as photography, AI and reading.

About me